Ou Weisi cheap fashion womens shoes Monopoly strategy

The brand womens shoes discount the biggest competitive advantage of store woulds be of good quality but inexpensive.In fact, discount store the secret"low price" only have 1:00:Abandon an outlet company.A lot of discount stores all have their his/her own purchase member and exclusively leave for abroad to carry on a purchase.Because need not pass business agent, the purchasing cost ratio is originally low a lot of, price differences in it, all then gave a consumer.For example, the female shoe of aroma Di, enter goods to want 2500 dollars to Hong Kong business agent, but the Italian manufacturer quotes only 1000 dollars.Discount store one of the secret"low price" is to produce a manufacturer to buy, the price of merchandise probably only market price of 4 fold the following.

And, provide the womens in view of the fact processing order form tail goods, stock goods and regrets single goods in the shoes factory house of discount source, its none of prices arrives the half of production cost, its right and wrong wins benefit.
Normal regulations mode:Produce a factory house-total operator-the big area acts for-save class agency-city act for-retail store(I am each to want price markup)
Discount mode:Produce a factory house(do not win benefit)-total operator(tiny benefit)-retail store(high profit)

Lead a quarter"not dated

Because the seasonal of the product of womens shoes is very strong and especially be subjected to popular influence, appeared many"lead a quarter" and"dated" womens shoes.But, lead a quarter to be unequal to dated, here dated that place uncertain dated.The Chinese territory is broad, the region contains great difference, so usually appearing in Guangzhou the dated shoes just started spreading in the northern some city after a few months already;Also have because weather reason, the north becomes cold but lead the shoes in quarter, arrive south just in time the heat sell.The profession is engaged in the brand discount shoe industry of organization, is exactly make use of a market of this characteristics, from Korea, Japan, the European etc. country directly importing stock brand womens shoes, or from the local market, the shoe industry direct purchase brand womens shoes in the factory house, gather together an in great quantities so-called"lead quarter" and"dated" product, push its concentration again toward the market.

Shoe industry in the world processes a base

China is shoe industry in the world to process a base.There are around more than 10,000 shoe factories in Guangzhou, famous brand shoe in the world have 80% the production is at the bead triangle, usually from entrust a square to provide a design, version type and skin to anticipate, assist to anticipate an etc. material, the factory is responsible for processing.Entrust a square to process to have a high request to the shoe, have to strictly process according to the international standard, therefore the quality of shoe will get absolute assurance.The outside Mao factory after receiving process order usually has the usual practice to much produce according to the certain comparison, with process female shoe for example:One is 150,000 pairs of to process order, the factory will produce 155,000 pairs, after delivering goods in order to solve many 5000 pairs of shoe of, the dish lives a funds, the factory house usually don't account cost, a time of sale goes out(because ordering of an outside list measures usually all very greatly, factory house early with made money in the order form) to still have be proceed from factory or outside Mao company of reason, such as on the time of delivery, even if one day of procrastinate, may result in outside company's return of goods, these goods factory also can endure pain silently to part with.With appear 8 dollars, 10 dollars, 15 dollars and 20 dollars ……provide the womens shoes of price of goods.